Bain & Company Inc

Senior Copywriter

Job Location US-MN-Minneapolis
Job ID
Posted Date
Digital & Innovation
Regular Full-Time
Location : Location


We are proud to be consistently recognized as one of the world's best places to work, a champion of diversity and a model of social responsibility. We are currently ranked the #1 consulting firm on Glassdoor’s Best Places to Work list, and we have maintained a spot in the top four on Glassdoor's list for the last 12 years. We believe that diversity, inclusion and collaboration is key to building extraordinary teams. We hire people with exceptional talents, abilities and potential, then create an environment where you can become the best version of yourself and thrive both professionally and personally. We are publicly recognized by external parties such as Fortune, Vault, Mogul, Working Mother, Glassdoor and the Human Rights Campaign for being a great place to work for diversity and inclusion, women, LGBTQ and parents.​



In 2018, Bain & Company acquired FRWD in order to provide our clients with something truly unique: an integrated set of capabilities that helps propel growth, achieve significant ROI and develop the in-house skills clients’ need to continually expand upon their digital marketing mastery.


The FRWD@Bain team combines traditionally separate capabilities including data analysis, systems integration, media, and creative into a team of subject matter experts that works side-by-side with consulting case teams and internal client teams. Accelerated by real-time testing, this unique approach to collaboration propels brand recognition, sales growth and team development, all at the speed of consumer demand. We address our clients’ toughest marketing challenges.


FRWD@Bain HQ is located in Minneapolis and has nearly 200 marketing professionals based in locations around the globe. We work seamlessly together as one firm to serve our clients wherever they need us.


We're looking for a Senior Copywriter that brings promotional and editorial copy to life across an ever-changing mix of digital platforms and customer experiences to generate effective results for FRWD@Bain clients. You are a highly conceptual thinker with a passion for great storytelling and skills to communicate digital content that connects to an evolving audience.



Your primary responsibility is to strategize, problem-solve, research, and write effective external and internal copy for a variety of media (television, video, digital, social, print, experiential) and across devices. You understand the sales cycle, CTAs, RTBs, and other KPIs and metrics regarding awareness and conversion. You have the ability to solve complex problems creatively with FRWD@Bain internal partners and external clients. You deliver on project, case, and business goal deliverables. You write with empathy, understand user needs and focus on work that drives human connection. You demonstrate leadership, are self-driven, and thrive in fast-paced environments. You organize and plan details for multiple projects, lead peers and partners, and make timely and quick decisions in order to meet project deadlines. You proactively seek out opportunities to learn and stay current with latest tools, tech, social, and digital trends. We will support you along the way with personal and career development. Other responsibilities as assigned.


  • 4-year college degree and/or equivalent experience
  • Bachelor’s degree in English, Journalism, Communications or related field or equivalent work experience with experience in writing and marketing communications
  • 5-7 years of advertising writing experience
  • Proven client creative leadership and presentation acumen
  • Excellent ability to communicate ideas, storytelling, and effective presentation skills
  • Strong conceptual ideation skills with a strong portfolio demonstrating breadth of writing abilities
  • Experience with design research activities and user-centered design approach to problem-solving
  • Passion for digital thinking, innovation, and technology
  • Expert in content requirements for leading social channels
  • Exceptional eye for detail and ability to work alone and as part of a team
  • Ability to take direction and be flexible and open to change
  • Ability to juggle multiple projects at one time and meet tight deadlines
  • Interpersonal savvy and listening skills



Bain & Company is a global consultancy that helps the world’s most ambitious change makers define the future.  Across 59 offices in 37 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators to deliver better, faster and more enduring outcomes. Our 10-year commitment to invest more than $1 billion in pro bono services brings our talent, expertise and insight to organizations tackling today’s urgent challenges in education, racial equity, social justice, economic development and the environment. Since our founding in 1973, we have measured our success by the success of our clients, and we proudly maintain the highest level of client advocacy in the industry. ​




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